Now taking on new builds

Your app, built and launched for one flat price

A £50 scoping call gets the ball rolling. Then a fixed quote before we write a line of code. No day-rate invoices, no scope creep.

Built for
iOS Android Web App Cross-platform
Why Cracking

Built like an agency. Priced like a product.

We took everything slow and unpredictable about hiring a dev shop, and fixed it before anyone writes a line of code.

01 · IN

A £50 call, not a leap of faith

Fifty pounds books your scoping call. If you don't show, that's kept. We don't start work until you've been on the call, so nobody's wasting a morning.

02 · PRICE

One price, set upfront

After the call you get a fixed quote in writing. What you're quoted is what you pay, even if the build runs long on our end.

03 · BUILD

A process that doesn't need chasing

Launch and Build run through a client portal: feedback, bugs and feature requests, without the back-and-forth. Scale and Custom include a dedicated account manager.

Real work

A taste of what gets built

Live apps from the same studio. Booking, ops, events, payroll and AI tools — the kind of product a Cracking package is for.

The route

From £50 to launch, mapped out

A small hold to get you in, then a fixed quote, then a build. Same stages every time, so you always know what's next.

01

Book the call

£50 books a 30-minute scoping call. No work starts until you've been on it. Miss it, and the deposit is kept.

02

Brief & call

Pick a time, send a short brief, then a 30-minute call. We review the brief first so it isn't a cold start.

03

Build

A 25% deposit starts the work. Launch and Build use a client portal. Scale and Custom get an account manager.

04

Pay & launch

Balance due before we release. You submit to the stores, or we can do it once you've bought the developer accounts.

The pricing

Four packages. Zero surprise invoices.

Every package is a fixed price. A £50 scoping call gets the ball rolling. After we approve the brief, a 25% deposit starts the build. Balance on release — or pay in full, or by milestone.

PKG · A

Launch

A single-purpose app or tool that needs to exist fast.

£2,499fixed price
Includes
  • Up to 5 screens, one platform
  • Built on our proven app framework
  • Client portal for feedback, bugs & requests
  • 1 round of revisions
  • 2-week delivery
  • 14 days of bug-fix support
PKG · C

Scale

A cross-platform product ready to handle real growth.

£8,499fixed price
Includes
  • iOS + Android or full web app
  • Custom backend, database & API
  • Up to 3 integrations included
  • Custom admin dashboard with roles
  • Dedicated account manager, weekly check-ins
  • 6-8 week delivery
  • 60 days of bug-fix support
PKG · D

Custom

Ongoing products, complex integrations, or a dedicated crew.

Contact us
Includes
  • Multi-platform & enterprise integrations
  • Dedicated account manager & crew
  • Phased roadmap or ongoing retainer
  • SLA-backed support after launch

The £50 scoping call is credited toward your package if we go ahead. Prices exclude App Store / Play Store developer accounts (you buy those — we can submit on your behalf) and any third-party services you choose to use.

TODAY

£50 for a 30-minute scoping call, to get the ball rolling. Credited if we go ahead. Kept if you don't show.

ON APPROVAL

25% deposit starts the build once we approve the brief. Or pay in full, or split by milestone.

ON RELEASE

Balance due before we hand it over. We can take it automatically from the card on file.

Compare Launch · £2,499 Build · £4,999 Scale · £8,499 Custom
Platforms One (iOS, Android or web) One, your choice iOS + Android or full web Any / all
Backend & database None Custom Custom Custom
Integrations included None 1 Up to 3 Unlimited
Admin dashboard None Basic Custom, with roles Custom
How we work Client portal Client portal Account manager Account manager
Revision rounds 1 2 3 Agreed per phase
Typical timeline 2 weeks 4-5 weeks 6-8 weeks Roadmapped
Post-launch support 14 days 30 days 60 days SLA-backed
Questions

Before you book a call

£50 books the scoping call and is kept if you don't show. After you pay, you pick a 30-minute slot and send a short brief. We review it before the call. If it's a fit you approve a fixed quote. Then a 25% deposit starts the build — we can take that automatically from the card on file. The balance is due before we release. You can also pay in full after approval, or split Scale and Custom builds into milestones.
After you pay the £50 you pick a 30-minute slot. Greyed-out times are already booked — what you see is what's free. Calls are 30 minutes, UK time.
You do, on your own developer accounts. Apple charge $99 a year, Google a one-off $25 — those are yours to purchase. We can submit on your behalf once those accounts are set up, but we can't buy them for you.
Most don't, at first. That's what the scoping call is for. We map your idea onto the closest package and quote any extras up front, in writing, before anything starts.
App Store / Play Store developer accounts, and any paid third-party services you choose to use, like hosting, SMS or payment processing. Store submission is something we can do for you once you've bought the accounts.
Launch and Build run through a client portal: structured feedback, bug reports and feature requests, so you're not chasing anyone on email. Scale and Custom include a dedicated account manager for a more human, hands-on experience.
We take on a limited number of builds each month to keep timelines real. Pay £50, pick the next free slot, and we'll give you a start date once the brief is approved.
Cracking is run by the engineering team behind Code Bureau. Same crew, same standards, just packaged for fixed-price, one-off builds.

Got an idea sitting in your Notes app? Let's get cracking.

Start with a £50 scoping call. Then a fixed quote, if it's a fit. No pitch deck required.