Now taking on new builds

Your app, built and launched for one flat price

A £49 scoping call gets the ball rolling. Then a fixed quote before we write a line of code. No day-rate invoices, no scope creep.

Why Cracking

Built like an agency. Priced like a product.

We took everything slow and unpredictable about hiring a dev shop, and fixed it before anyone writes a line of code.

01 · IN

A £49 call, not a leap of faith

£49 books your scoping call. If you don't show, that's kept. We don't start work until you've been on the call, so nobody's wasting a morning.

02 · PRICE

One price, set upfront

After the call you get a fixed quote in writing. What you're quoted is what you pay, even if the build runs long on our end.

03 · BUILD

A process that doesn't need chasing

Launch and Build run through a client portal: feedback, bugs and feature requests, without the back-and-forth. Scale and Custom include a dedicated account manager.

Real work

A taste of what gets built

Live apps from the same studio. Booking, ops, events, payroll and AI tools — the kind of product a Cracking package is for.

Clients

What they actually said

From people the studio has built for. Their words, with a first name and company.

On the record

A company you can look up

The price, the ownership and the card payment are written down before a build starts. The company behind them is on the public register.

COMPANY

Active since 2022

The Code Bureau Ltd, company number 14474967. Private limited company, registered in England and Wales, incorporated 10 November 2022. Nature of business: software development. Companies House ↗

CALL

The £49 comes off

The scoping call is credited toward the agreed build price if you go ahead. That is in the terms, not a verbal promise.

OWNERSHIP

You own the work

The custom work we produce for you is yours once it is paid for in full. Extras are quoted in writing before we build them.

PAYMENT

Cards stay with Stripe

The £49 is taken by Stripe. Card details never touch this site. The balance is due before we release the finished work.

The people

Two people behind every build.

Shane oversees the whole process. Grace manages the project and the marketing.

Shane Price

Director

Shane has run The Code Bureau since 2022, building apps and web platforms for businesses of all sizes. At Cracking he leads every build, turning the agreed brief into a working product and making sure it's solid, secure and ready for real users on launch day.

Grace Winston

Projects & marketing

Grace runs the day-to-day. Briefs, timelines, check-ins, launch plans: if it keeps your app on schedule, it's on her list. She also handles Cracking's marketing, so she knows what it takes to get an app in front of real users once it's built.

The route

From £49 to launch, mapped out

A small hold to get you in, then a fixed quote, then a build. Same stages every time, so you always know what's next.

01

Book the call

£49 books a 30-minute scoping call. No work starts until you've been on it. Miss it, and the deposit is kept.

02

Brief & call

Pick a time, send a short brief, then a 30-minute call. We review the brief first so it isn't a cold start.

03

Build

A 25% deposit starts the work. Launch and Build use a client portal. Scale and Custom get an account manager.

04

Pay & launch

Balance due before we release. You submit to the stores, or we can do it once you've bought the developer accounts.

The pricing

Four packages. Zero surprise invoices.

Every package is a fixed price. A founding offer is on until 30 September — then prices go back to list. A £49 scoping call gets the ball rolling. After we approve the brief, a 25% deposit starts the build. Balance on release — or pay in full, or by milestone. Not sure which fits? Start with the app development cost guide.

Ends 30 Sept

Founding offer. These prices are on until 30 September. Then they return to list.

PKG · A

Launch

A single-purpose app that needs to exist fast. No payments, no custom backend.

£2,499£1,999until 30 Sept
Includes
  • Up to 5 screens, one platform
  • Built on our proven app framework
  • Content, forms and email capture
  • Client portal for feedback, bugs & requests
  • 1 round of revisions
  • 2-week delivery
  • 14 days of bug-fix support

Not included: Stripe or any payment gateway, custom backend, or third-party APIs. Those start at Build.

PKG · C

Scale

A cross-platform product ready to handle real growth.

£9,999£7,999until 30 Sept
Includes
  • iOS + Android or full web app
  • Custom backend, database & API
  • Up to 3 integrations, including payments
  • Custom admin dashboard with roles
  • Dedicated account manager, weekly check-ins
  • 6-8 week delivery
  • 60 days of bug-fix support
PKG · D

Custom

Ongoing products, complex integrations, or a dedicated crew.

Contact us
Includes
  • Multi-platform & enterprise integrations
  • Dedicated account manager & crew
  • Phased roadmap or ongoing retainer
  • SLA-backed support after launch

Founding prices end 30 September — list is £2,499 / £4,999 / £9,999. The £49 scoping call is credited toward your package if we go ahead. Prices exclude App Store / Play Store developer accounts (you buy those — we can submit on your behalf) and any third-party services you choose to use (Stripe fees, SMS, hosting). Launch does not include a payment gateway.

TODAY

£49 for a 30-minute scoping call, to get the ball rolling. Credited if we go ahead. Kept if you don't show.

ON APPROVAL

25% deposit starts the build once we approve the brief. Or pay in full, or split by milestone.

ON RELEASE

Balance due before we hand it over. We can take it automatically from the card on file.

Compare Launch · £1,999 Build · £3,999 Scale · £7,999 Custom
Platforms One (iOS, Android or web) One, your choice iOS + Android or full web Any / all
Backend & database None Custom Custom Custom
Card payments Not included Yes — as the 1 integration Yes — in the 3 integrations Quoted
Integrations included None 1 Up to 3 Unlimited
Admin dashboard None Basic Custom, with roles Custom
How we work Client portal Client portal Account manager Account manager
Revision rounds 1 2 3 Agreed per phase
Typical timeline 2 weeks 4-5 weeks 6-8 weeks Roadmapped
Post-launch support 14 days 30 days 60 days SLA-backed
News

What does an app development company cost?

Typical UK agencies quote £20k–£80k. We published the actual ranges — and the four fixed packages if you want a number you can take to a board.

£1,999–£7,999
Fixed UK prices · 9 min read
Guide

What does it cost to build an app in 2026?

Why the range is so wide, what is not in the quote, and which Cracking package actually fits.

Questions

Before you book a call

A typical UK agency quotes £20,000 to £80,000 for a first version. Cracking has a founding offer until 30 September from £1,999 (Launch, normally £2,499) to £7,999 (Scale, normally £9,999), with Custom for work that does not fit. A £49 scoping call maps your idea onto a package. Read the full guide to app development cost.
£49 books the scoping call and is kept if you don't show. After you pay, you pick a 30-minute slot and send a short brief. We review it before the call. If it's a fit you approve a fixed quote. Then a 25% deposit starts the build — we can take that automatically from the card on file. The balance is due before we release. You can also pay in full after approval, or split Scale and Custom builds into milestones.
After you pay the £49 you pick a 30-minute slot. Greyed-out times are already booked — what you see is what's free. Calls are 30 minutes, UK time.
You do, on your own developer accounts. Apple charge $99 a year, Google a one-off $25 — those are yours to purchase. We can submit on your behalf once those accounts are set up, but we can't buy them for you.
Most don't, at first. That's what the scoping call is for. We map your idea onto the closest package and quote any extras up front, in writing, before anything starts.
App Store / Play Store developer accounts, paid third-party services (hosting, SMS, Stripe's own processing fees), and — on Launch — any payment gateway or custom backend. Taking card payments starts at Build, as the one included integration.
No. Launch is a fast, framework-built app: screens, content, forms and email capture. Stripe, Apple Pay, subscriptions and similar are an integration — they start at Build (£3,999 founding, normally £4,999), where one integration is included. Need more than one (payments plus maps plus a CRM, say)? That's Scale.
Launch and Build run through a client portal: structured feedback, bug reports and feature requests, so you're not chasing anyone on email. Scale and Custom include a dedicated account manager for a more human, hands-on experience.
We take on a limited number of builds each month to keep timelines real. Pay £49, pick the next free slot, and we'll give you a start date once the brief is approved.
Shane Price, director of The Code Bureau Ltd, oversees the whole process. Grace Winston is the project manager and looks after marketing. Same crew as Code Bureau, packaged for fixed-price, one-off work. Meet them.

Got an idea sitting in your Notes app? Let's get cracking.

Start with a £49 scoping call. Then a fixed quote, if it's a fit. No pitch deck required.